And now some will be using a chatbot for that.
404 Media – YouTube “Enhances” Comment Section With AI Slop Emanuel Maiberg · Dec 12, 2024 The job is taxing not only because churning out a lot of videos helps them get picked up by YouTube’s recommendation algorithm, comments on those videos and replies to comments helps increase engagement and visibility for those videos. YouTube rewarding that type of engagement incentivises the busywork of creators replying to comments, which predictably resulted in an entire practice and set of tools that allow creators to plug their channels to a variety of AI that will automatically reply to comments for them. YouTube’s AI-enhanced reply suggestions feature just brings that practice of manufactured engagement in-house.
As if youtube comments weren’t a dumpster fire of trolls already.